€10,780 funding has been made available for Laois TASTE, Minister for State at the Department of Finance, Sean Fleming, has confirmed.
Laois TASTE is a diverse group of 21 Laois based Food & Drink Producers dedicated to promoting the Laois Food & Drink Sector through the Laois TASTE brand, locally, nationally and internationally.
Their aim is to promote local provenance, strengthen the Laois food industry and transform Laois into one of Ireland’s top food destinations.
Laois TASTE was founded in 2019 as a collaborative effort between Laois Food & Drinks Producers, Laois County Council, Local Enterprise Office Laois and Laois Partnership and is one of 19 local agri-food tourism projects to be allocated funding.
Speaking about the funding announcement, Deputy Fleming said: “We all know we have some outstanding brands in County Laois in the food and drinks sector.
“Many of these are known nationally and their products are available all over the country. We want to encourage more of this.
“Laois TASTE is a diverse group of 21 Laois based Food & Drink Producers dedicated to promoting the Laois Food & Drink Sector through the Laois TASTE brand, locally, nationally and internationally.
“Their aim is to promote local production and strengthen the Laois food industry and transform Laois into one of Ireland’s top food destinations.
“The scheme also creates opportunities for new food businesses, supporting the capacity of existing food businesses in the County while also promoting the Laois Food Industry to a wider audience.
“I am very pleased to see Laois TASTE being allocated funding.”
Some of the benefits to businesses in Laois who are members of this scheme include:
- Increased visitor spending
- Attracting more customers
- Increased business in Laois
Deputy Fleming added: “I would like to congratulate Laois TASTE, and for any local Laois Businesses in the retail/food service sector who may be interested and would like to apply for the Laois TASTE Supporter certification all information on this scheme is available on https://www.localenterprise.ie/Laois/Enterprise-Development/Laois-TASTE-Provenance-Scheme-Retailers-Food-Service-Businesses.html“
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